Our Story | Shift Natural Deodorant
We give
a shift /
Over the past few years, the deodorant industry has seen a major shift. This industry, in particular, produces over 15 million pounds of plastic waste each year.
Shift exists to create natural, locally-sourced products that change mindsets, shape behaviours and lead a new revolution. We are driven to create plastic-free, natural products that are actually good for people and the planet.
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THE STORY SO FAR
We all know plastic is problematic: sadly, the fact that 12 million tonnes of it are dumped in our oceans every year will come as little surprise to most.
It’s also common knowledge that the beauty industry is one of the biggest offenders – So why don't we prevent our empty essentials from being thrown out altogether? It might not be a catch-all solution, but switching to refillable beauty products is certainly a stepping stone towards better sustainability.
Have you ever realised just how many plastic deodorant bottles you throw away?
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POWERED BY NATURE
In this busy, modern world, we work so hard to be healthy and active. Yet products that say they’ll help you out? They kind of… don’t. Synthetic ingredients, toxic chemicals, ingredients lists you can’t make heads or tails of.
We made it our mission to provide exactly that. We went back to nature, back to millions of years of evolution. To reconnect people with powerful and potent natural ingredients.
No miracle cures. Just the very best nature can offer.
I hope you enjoy our products as much as we do.
With gratitude,
Jonathon — Founder of Shift.
